The Winning Streak Continues - TV Agency Garners Gold 12th Year in a Row - CheapTVSpots.com

Topping its incredible track record with its 204th award for TV commercial production, discount ad agency CheapTVSpots.com wins the Gold Remi at the prestigious 2013 Worldfest competition.

Los Angeles, CA - Unstoppable in its record-breaking 12-year winning streak for TV commercial productions, the first internet-based discount TV advertising agency, Cheap TV Spots, is proud to claim the Gold Remi, awarded by the prestigious Worldfest 2013 competition.

This brings the agency's total to 204 international awards for excellence in TV commercial production. CheapTVSpots.com continues to be the most award-winning discount TV ad agency in the world.

Worldfest is the one of the longest running international film and TV festivals in North America, and CheapTVSpots.com is the longest-operating producer of original, value-priced TV commercials for the U.S. and international markets.

CheapTVSpots.com serves a wide variety of advertisers, in cities across the US and beyond.

Since its founding in 2001, Cheap TV Spots has produced award-winning, value priced TV advertising for entrepreneurs, SMBs and start-ups just like yours. We're open 24 hours a day, 7 days a week for the convenience of our customers.

Worldfest, founded in 1961, is one of the longest running international film and TV festivals in North America, receiving thousands of entries each year.  Worldfest spotted the early talent of film legends such as Steven Spielberg, George Lucas, David Lynch, Ridley Scott, Oliver Stone, Ang Lee, Robert Rodriguez, and the Coen Brothers.

Mauled by Google Panda? More Attacks Promised - Fight Back With These Tips

Did Google’s Panda poop on your pages?  Did Penguin waddle over your website?  Many legitimate businesses now ask how they can continue to make a living online.  We offer news and tips for reaching customers, from CheapTVSpots.com.

Los Angeles, CA - Just when you thought the worst was over, Google strikes again, this time finding even more reasons to declare your internet commerce website unworthy of its enormous, seemingly capricious database. According to another cagey pronouncement by front man Matt Cutts, Google says they're about to roll out a whole new set of purges, starting as early as Friday, March 15th. That means your website may be targeted already, by Google's "site eugenics" program.

CheapTVSpots.com offers details on this looming roadblock to your business success, and tips for combating this lost exposure.

Background: According to a recent article in Search Engine Watch, the most recent Google Panda update is imminent (Friday, March 15 - March 18, 2013), and that Google is also preparing an update to its Penguin algorithm. 

What this means for the average business owner is that they may still be swept off of search results, regardless of whether they believe they have played fair on the internet.  If your website suffered last October, it may suffer yet again.

If this wasn't Google, the Feds might have been investigating this activity as "publicly funded malware." Google tries to remain relevant by disrupting your business. Don't let heir anarchist activities interfere with the promotion of your enterprise.

Tips for Combating Google Site Purges:

1.) Now is the time to seriously pursue traditional advertising for your business. 

If you have a legitimate website that has lost traffic - and hurt sales - the best approach is to advertise outside of the Google bubble - and a proven method is via a TV commercial campaign. Does this sound expensive? It's not. Especially when you compare to the $20,000-$50,000 per month that many website owners have spent on Google AdWords. For less than 1/4 of the typical AdWords spend, your business can be on television, including a complete, broadcast-ready TV commercial and a targeted air time buy.

2.) Refocus away from measuring clicks to measuring sales.

Counting clicks is SO last year. For many online-based businesses, clicks have long offered the tantalizing promise of sales, even if it takes 1,000 clicks to get that one sale. People are click-weary. Your customers won't become excited with your product or offer if all they see is a small text ad or some annoying, blinking square on a webpage. People are 70% more likely to buy a product after seeing a video presentation of that product. TV advertising does that for you, and you don't have to wait for viewers to arrive on your website (or get lost in YouTube). Further, with a television presentation, you have the customer's full-screen attention. 

3.) Don't gain 30,000 "friends" and lose your shirt.

Social media is a great adjunct to your broader marketing approach - especially if you're a large, international brand like Nike or Doritos, well-known long before the days of the internet. It's wishful thinking to believe a small company could build a brand with social media alone - despite the "success stories" offered by the social media salesmen. If your social campaign isn't firing up sales, just stop it. Cut the loss, and stop spinning your wheels.

The web is a hypnotic place where you are told what you want to hear. Advice online abounds for how to use online techniques to promote your business. Is it any wonder that it's hard to find balanced information regarding anything but online ads? Most of these online "experts" fail to mention that the palette of real advertising methods are all still at your fingertips, all used daily by real, profitable, in-the-know businesses - radio, newspapers, post cards, phone books, and of course, the advertising powerhouse, television.

Conclusion:

If your website has been penalized - even heavily - by search engine algorithms, there is no reason to believe that the war is lost. Television advertising, still regarded as the most powerful and accepted by customers, is at your fingertips. Cheap TV Spots offers value-priced TV commercial production and its budget-savvy air time media buying services to small businesses and entrepreneurs, the world over.

About CheapTVSpots.com :

Since its founding in 2001, Cheap TV Spots has produced award-winning, value priced TV advertising for entrepreneurs, SMBs and start-ups just like yours. We're open 24 hours a day, 7 days a week for the convenience of our customers.

CheapTVSpots.com is a service of Academy Leader, Inc. "Cheap TV Spots," the "Three Spots" logo, the phrase "Only Our Price is Cheap" and the slogan "We make small companies look big - we save big companies big money" are trademarks of Academy Leader, Inc.

Love Is In The Air - Tell Customers "Be Mine" - CheapTVSpots.com

Love is in the air... if your spendy fling with internet ads has left you heartbroken, or worse, broke -- Cheap TV Spots has the answer:  a value priced, real TV advertising campaign.

Los Angeles -- Did you blow $5000 a week on that expensive “fling” with internet advertising?  Is your online advertising campaign getting to be "high maintenance"?  Did you suddenly realize that the Internet just doesn't love you back?  We'd like to “propose” that it's time to broadcast your message with real TV advertising.  

Love is in the air... tell your customers, "be mine!" in your very own Cheap TV Spots commercial message, advertising your unique product, service, or special offer.

Do you get the feeling the web's been cheating on you?  With Google's latest search updates trash-talking your links, and now ripping the heart out of your keyword campaign, it's time to "see other people."  Why put up with a fickle formula that loves you, then forgets you exist?

“Step out” with the very best marketing tool for your business - television advertising.  A smart, well-thought-out, memorable TV commercial doesn't have to be expensive (and you don't have to "do-it-yourself" to save money any more!).  For a lot less money than you’re spending for online click ads, you can woo your customers with a targeted, full screen, attention-getting TV campaign byCheapTVSpots.com.

Celebrating its 70th anniversary as the household's biggest screen, TV is always here for you.  TV is still the most adored screen, with adults spending over 32 hours per week watching TV, versus less than 1 hour on all the smaller screens together, and even then, the small screen is only being used to enhance the TV experience.  (For more TV viewership details see our discussion, “Why TV?”. ) 

CheapTVSpots.com has everything you need, to tell your customers how much you desire their business:  memorable TV commercials made fresh by our award-winning production crew, paired with our budget savvy, targeted media buying services.  

Success is sexy - and nothing spells success like seeing your company’s product on TV in a great looking, memorable TV commercial while they’re watching their favorite shows.  Can a teeny, gimmicky web ad do as much for you?

Did you know?:  Your TV campaign can do more than provide great "link-love" to your website.  We at Cheap TV Spots know how to ignite a passion for your online offer, and beckon your customers into a committed relationship with your online brand.  

Even if it’s your “first time” with real TV advertising, CheapTVSpots.com can help you.  We make your attention-getting ad, and place it on TV anywhere in the country -- in cities, metros, or nationwide -- without any additional commissions tacked on.  We're not clingy... with Cheap TV Spots, there are no long-term airing commitments.  

Love your mobile device?  We do, too!  You can visit our new mobile-friendly mini-site at  m.CheapTVSpots.com to find out more about us, and how to advertise your business on TV.  

Get your customers as sweet on you as a box of Valentine’s chocolates, with CheapTVSpots.com.

About CheapTVSpots.com:

Since its founding in 2001, Cheap TV Spots has produced award-winning, value priced TV advertising for entrepreneurs, SMBs and start-ups just like yours.  Cheap TV Spots will always be around, and we won't forget you on Valentine's Day.  We're open 24 hours a day, 7 days a week, and can say "je t'aime" in 5 languages.

CheapTVSpots.com is a service of Academy Leader, Inc. "Cheap TV Spots," the "Three Spots" logo, the phrase "Only Our Price is Cheap" and the slogan "We make small companies look big - we save big companies big money" are trademarks of Academy Leader, Inc.  

Cheap TV Spots Offers Advertisers 5 Offline Advertising Tips

Imagine running your business without Google. With soaring online ad cost and disastrous Google algorithm changes, many businesses need alternatives. Five tips for the post-Google era in 2013.

How should your business find customers?  The standard answer used to be to simply rank well on Google.  Business owners set up websites, keywords, articles, link exchanges, and blogs, and watched traffic pour in.  Now, those same steps can get a site banned from Google, and it’s a fight to regain lost ground.  For some businesses, it is a losing battle.  Small businesses now enter the post-Google age.  There is no need to be tied down to a company that doesn't want to be tied to you. 

Here are 5 tips for Google-free business in 2013:

Go 100% online free.  This “cold-turkey” approach eliminates wasted man-hours and unrealistic expectations.  Social marketing may be hip, but for many small businesses it is time consuming, has not proven itself thru actual sales, and may even invite trouble.  At best, lots of people click “like,” and at worst, no one clicks “buy.”  With social sites changing their rules at will, your social media effort could unexpectedly capsize your marketing boat, too.

Get to the job of selling - and be ready when people need what you sell. In business, making a sale trumps making a “friend” or “follower.”  The real job of a business is to make money. Customers don’t really need a one-on-one conversation to make every purchase.  A family-owned lawn maintenance company, for example, does not need online "fans" and barely needs a website, except to list services and contact information.  Most local small business can afford to advertise on local television with [b]CheapTVSpots.com[/b] and quickly become known as the trusted brand in the local community.

Use branding to recruit future customers.  People go with what they trust -- this is the basic concept of branding.  Brand advertising focuses on leaving a good impression with potential customers and is most effective via TV, radio, and print, where you get the opportunity to tell your story, uninterrupted.  This positive impression (goodwill) sticks with people, even if they're not ready to buy at that moment.  Goodwill really counts when a consumer is ready to choose between friendly, familiar, trustworthy "you" or unknown "them."  

Make advertising a consistent part of the company budget.  Cutting advertising is like cutting off your oxygen supply.  To breathe life into sales, it is vital to increase advertising.  The rule of thumb is to budget 10-15% of gross sales for advertising, but in a slow economic climate, more advertising is needed, not less -- spending 25% or more goes a long way to keep a business operational until sales pick up.

To attract customers, use traditional media.  Many types of traditional media are available at very reasonable rates.  Virtually no traditional advertising platforms have disappeared, having innovated to remain competitive and relevant. Successful businesses use television, radio, and print platforms every day.  Television is exceptionally effective. TV is called the "king of media" for its reach (98% of U.S. homes have at least one television), and studies have proven the consumer preference for finding out about new products and services via TV advertising.  

About CheapTVSpots.com:

CheapTVSpots.com is the leader in value-priced, national-quality TV commercial production, with over 200 international awards, including 15 Tellys.   "Cheap TV Spots," the "Three Spots" logo, the phrase "Only Our Price is Cheap" and the slogan "We make small companies look big - we save big companies big money" are trademarks of Academy Leader, Inc. 

CheapTVSpots.com is a service of Academy Leader, Inc., a multi-faceted multi-national media company that spans motion pictures, television, publishing, radio, and new media.

Cheap TV Spots Welcomes Former Google TV Ads Users

Former users of the recently shuttered Google TV Ads effort are flocking to award-winning discount TV advertising agency Cheap TV Spots for low-cost, simple, convenient TV campaign alternatives.

Los Angeles - In the wake of Google’s shutdown of its 5-year experiment in self-service TV ads, the award-winning internet-based discount TV advertising agency CheapTVSpots.com welcomes former Google customers with a low-cost, hassle-free way to advertise on television. 

Cheap TV Spots, founded in 2001, offers award-winning TV commercials by its experienced in-house production team for low, flat rates, and provides targeted local, regional, and national media buying services with no additional commissions tacked onto the negotiated network rate, or complicated forms to manage.

“We’re excited to welcome advertisers to true, full-fledged TV advertising.  So far, we’ve had a number of former Google TV Ads users ask us to help them create a TV campaign,” says Cheap TV Spots spokesperson Jim Whelk. “They’re thrilled to find that we’re a one-stop shop, offering both excellent, custom TV commercial production and agency-style media buying service.”

CheapTVSpots.com reaches all TV households across the U.S. and Canada including all Cable TV, Broadcast TV, Satellite TV, and Telco households.  Altogether, the CheapTVSpots.com universe has a total reach of over three times the number of households in Google’s former TV system.

“One thing that always set us apart from Google is our amazingly good, award-winning in-house TV commercial production service.  Our thorough understanding of production gives us a considerable edge with the networks when it comes to getting clearance to air,” adds Whelk.

In a brief blog post, Google (GOOG) announced the shutdown of its 5-year-old experimental TV ad selling platform, “Google TV Ads,” the last of its attempted forays into traditional media sales (they had abandoned similar efforts in newspaper and radio advertising in 2009).  Google indicated it would refocus on online. 

Whelk says, “Even in this age of multi-screen households, the vast majority of free time is spent with TV.  Across-the-board, research by Nielsen and other respected authorities reveals that TV remains the venue of choice for entertainment and information.”

Founded by TV and film professionals in 2001, Cheap TV Spots is the leader in the low cost TV advertising sector, serving clients across the U.S. and internationally.  With over 200 international awards for excellence in TV commercial production, Cheap TV Spots is the most award-winning discount TV advertising agency in the world.  Cheap TV Spots offers targeted TV air time at the lowest negotiated network rates, without tacking on additional commissions, and without long-term contracts.  Cheap TV Spots is a service of Academy Leader, Inc., a multi-faceted multi-national media company that spans motion pictures, television, publishing, radio, and new media.

UPDATE: Digital TV Advertising Agency CheapTVSpots.com Wins Milestone 200th International Award

Los Angeles, CA -- Update:  CheapTVSpots.com now at over 200 international awards!

Hitting a major milestone of 200 international awards for TV commercial production, the internet-based, affordable TV advertising agency Cheap-TV-Spots.com proves its dedication to quality.

International, Internet based digital TV advertising agency Cheap TV Spots reaches a major milestone at the 2012 Videographer Awards competition, winning its 200th international award for its high quality TV commercial productions.

The Videographer Awards is an international competition, judged by industry peers, whose mission is to provide meaningful recognition and reward excellence in the production of video, television and digital media.

Now with an unprecedented total of 201 international awards from a wide range of film and video festivals and competitions, Cheap TV Spots continues to achieve excellence as the world’s most award-winning discount TV ad agency.

CheapTVSpots.com also garnered gold at this year’s Worldfest competition, and scored an equally impressive win at the recent AVA Awards.

“Exceeding 200 awards for our well-crafted TV commercial productions proves not only our dedication to quality, but our staying power in the competitive TV commercial production field,” says spokesman Jim Whelk.

Investment in digital-world-based TV companies has taken off recently, more than a decade after CheapTVSpots.com, the original, internet-based, independent television advertising agency for entrepreneurs, proved the model for TV advertising agencies living in the digital space. Cheap TV Spots creates and airs quality, low cost TV advertising for all kinds of businesses, its mission since its founding in 2001.

Cheap TV Spots Strikes Gold with Incredible 199th International Award for TV Commercial Production

Bringing their astounding total to 199 awards, the affordable, Internet-based TV advertising agency Cheap-TV-Spots.com wins the Gold Remi at the prestigious 2012 Worldfest competition.

Now reaching an unheard of total of 199 awards for TV commercial production, the world’s first internet-based discount TV advertising agency, Cheap TV Spots, is proud to claim the Gold Remi, presented by the prestigious Worldfest competition of 2012.  

Worldfest is the one of the longest running international film and TV festivals in North America, and Cheap-TV-Spots.com is the longest-operating producer of original, discount-priced TV commercials for the U.S. and international markets.

Cheap TV Spots offers two rare advantages for advertisers.  One, the experienced team at Cheap TV Spots crafts each low cost TV commercial production with Hollywood-style  creativity, imagination and marketing savvy, for the most effective presentation of the advertiser’s offer - our team innovates with every TV spot we do.  Two, Cheap TV Spots knows the broadcast television industry, and is one of the few independent TV commercial producers in the country that consistently creates technically compliant and broadcast-ready TV spots.  

TV commercial broadcast standards have become more complex since the digital conversion and passage of stricter laws governing content and technical specifications. Surprisingly, the vast majority of video producers today, whose main experience lies in web videos and other non-broadcast material, lack the technical knowledge and broadcast industry experience to be able to output a TV commercial that is likely to be technically acceptable by the networks.  Many of these video producers have never placed a TV ad on the air themselves, so they remain ignorant of the exacting standards that TV networks must adhere to, leaving their unwitting clients with ads that can't be aired.  

Fortunately, CheapTVSpots.com both produces TV commercials and airs TV commercials on all the broadcast networks, cable TV providers and satellite TV systems -- so we know what works creatively, and we know how to design commercial productions to adhere to the technical and content standards of the networks.

Cheap TV Spots serves a variety of advertisers including mesothelioma attorneys, credit and debt services, medical products, doctors and dentists, tax lawyers, entrepreneurs, toy industry, internet services, structured settlements, health care and healthcare providers, housewares, inventors, DUI lawyers, home repair, automotive sales and service, insurance, mortgages, real estate, sports, casino operators, amusement parks, hotel chains, data recovery, feature film, music labels, video games, edutainment, computer software and hardware, restaurants, charities, and home-based business owners and SMBs disenchanted with ineffective, expensive pay-per-click ad words.  

What’s more, CheapTVSpots.com produces across US cities such as San Diego, Los Angeles, Denver, Houston, Dallas, Fort Worth, St Louis, Portland, Seattle, San Francisco, San Jose, Boston, Detroit, Phoenix, Austin, Chicago, Raleigh, Philadelphia, Atlanta, Tampa, Orlando, Miami, Newark, Atlantic City, New York, and beyond.

Mentioned in WORTH magazine:  

http://markets.financialcontent.com/worth/news/read?GUID=21383605

View our most recent company news at: at http://www.24-7pressrelease.com/press-release-service/281511

Founded in 1961, Worldfest is the one of the longest running international film and TV festivals in North America, receiving thousands of entries each year.  Worldfest spotted the early talent of film legends such as Steven Spielberg, George Lucas, David Lynch, Ridley Scott, Oliver Stone, Ang Lee, Robert Rodriguez, and the Coen Brothers.

Cheap TV Spots is a service of Academy Leader, Inc.  "Cheap TV Spots," the "Three Spots" logo, the phrase "Only Our Price is Cheap" and the slogan "We make small companies look big - we save big companies big money" are trademarks of Academy Leader, Inc.